ENTERTAINMENT NEWS

Take a Look at NBA Star Damian Lillard Like You Never Have Before

Photo via Bleacher Report

We’re proud to support friend of Sway in the Morning, Bonsu Thompson, on such a unique profile piece on NBA star Damian Lillard.

“Spent the last 6 weeks co-producing one of the most digitally progressive pieces of my career. Matched expertise with some of the finest scientists in media for a Bleacher Report x Goodwin Agency collab on NBA star Damian Lillard (pitched it myself). It’s designed to be best read on a smart phone. We interviewed him, photographed him and then made a mini music video. In case you didn’t know, Dame raps and is about to drop his debut album The Letter O (on iTunes tonight 9pm EST). Whether you’re familiar with Dame’s story or not, doesn’t matter. Won’t find a better profile on him. We connected and got to the root of what makes him such a beast on and off court. Hope you dig. Feedback is always welcomed.”

Watch above for their mini music video + read their full profile on Lillard HERE.

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Icon of hip-hop culture and a pivotal part of the MTV News team, Sway has been a staple of the music-news arena for more than a decade. From giving Eminem, Notorious B.I.G. and Tupac their very first radio airplay on his local show in the mid-’90s to providing television viewers with their first good look at some of today’s hottest celebrities in music, film, fashion and sports. Sway has been there for some of music and the world’s biggest moments.

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