Browsing: mass appeal

Nas and Mass Appeal have stepped up to direct ‘You’re Watching Video Music Box’, which chronicles the longest-running music video show in the world hosted by the legend Ralph McDaniels. Video Music Box was launched and hosted in New York City by visionary DJ and MC Ralph McDaniels. With four decades of never-before-seen footage from McDaniel’s packed vault, the film spotlights the series’ global influence on Hip Hop, along with his professional and personal triumphs. McDaniels called into Sway In The Morning to talk about working with Nas in putting this together. https://youtu.be/2kYT27FhUxQ The documentary is available on Showtime now.…

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Everyone has a cypher of sorts these days. But for years before it became popular by mainstream media, Sway and King Tech were putting together some of the best emcees you have ever heard in a cypher. Continuing with that tradition and carrying it on globally, Sway is always elevating the game and giving a platform to dope young emcees. 2019 saw a host of varying kinds of cyphers with rappers and producers of all kinds of backgrounds. Here is the top ten of the year. Bonus: Friday Fire Cypher: Jake Summers x Navelle Hice x Earnest To start this…

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Compilation tapes, whether through small groups or entire record labels, have been around and prevalent through hip-hop music dating back to the early 1980s. Compilation albums remain popular in 2019, with notable examples include albums such as Mass Appeal’s “Starting 5: Vol. 1” and Dreamville’s “Revenge of The Dreamers III”. Both projects exemplify the power and importance of collaboration through various stylistic approaches from artists and producers alike. In the case of Dreamville’s recent collaborative effort, “Revenge of The Dreamers III”, a follow-up to the prequel led “Revenge of The Dreamers” and “Revenge of The Dreamers II” – released in 2014 and 2015 respectively, a diverse profile of Dreamville artists…

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Brooklyn’s own Stro has been killing tracks since a youngin’. And now that he has connected with Mass Appeal he’s elevating to another level. His first album Nice 2 Meet You, Again, was fire. And he just got off the Starting 5 Tour, in addition to murdering the Friday Fire Cypher with his Starting 5 fam. Listen below. https://soundcloud.com/strothemc/stro-im-up-prod-by-blu-majic

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Cantrell battles with with indecision and regret for passed actions in his new song “Know It’s Wrong”. The track has the Albany, GA native reminiscing on what was and what could have been in a relationship. I did some things I shouldn’t have did, I said some things I shouldn’t have saidAnd I know that it was wrong, now my karma I bewedI can tell it like it was, I can tell it like it isAnd I know that it was wrong, but I wouldn’t change… nah I wouldn’t change shit “Know Its Wrong” will be featured on the DEVIL…

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Mass Appeal has scored big with a bevy of young talented emcees. One of them being 070 Phi who has recently released his EP Outside. The Starting 5 have just wrapped up their tour, but are releasing new music and videos at a feverish pace. Today 070 Phi dropped his FAKEDELL directed video for “Off The Porch”. Related: Mass Appeal’s Starting 5 Freestyles The 5 Fingers of Death In The Friday Fire Cypher and Calls Out Dreamville, TDE and All Others The video gives fans a behind the scenes look at the recent tour and a deeper understanding of how…

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Mass Appeal has some dope emcees with the STARTING 5. The group made up of Ezri, 070 Phi, Fashawn, Cantrell, and Stro are preparing to wrap up their North American Tour. They recently dropped by Sway In The Morning to rap and put everyone on notice that they are for real. but they also talked in nbetween bars about the compilation that was released in tandem with the tour. Watch the interview below. https://youtu.be/wRLGzeOc5J0 If the freestyles are any indicator of what the compilation will be like, you need to check this out asap! Listen below.

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Ezri, Fashawn, Cantrell, Stro and 070 Phi are Mass Appeal’s Starting 5 for a reason. Every single one of these guys has bars. And they are willing to put it to the test against any other rap crew you know! They dropped in Sway In The Morning to do an epic Friday Fire Cypher mixed with a five fingers of death freestyle. https://youtu.be/gl1btfBqTWk And if round one wasn’t hot enough, they came back for a second round of straight heat. Watch below and tell us who you think is matching up with the Starting 5. https://youtu.be/syfz–SJlcc

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