Browsing: Doomsday Cypher

Pro Era co-founder and platinum selling producer Powers Pleasant is quickly rising in the ranks of go to producers. He has proven that he can create a smash hit like Joey Badass’ “Devastated”. But he has also built a reputation on meticulously crafting tracks for groups like his Beast Coast comrades to air out. Powers is killing the game with group tracks like Pro Era’s “The Shift” or his own record “Please Forgive” featuring Denzel Curry, IDK, Zombie Juice and Zillakami. That got the Sway’s Universe team thinking about groups that we would like to hear on a Powers Pleasant…

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Tuscaloosa native Cipherella has many titles, singer songwriter, poet, humanitarian. But today she is only an emcee! She first came to Sway In The Morning to participate in the Friday Fire Cypher, he bars cut so deep and were so on point that she immediately earned her spot in the Doomsday Cypher. Cipherella’s freestyle pairing partner, FVRTHR, has a similar story from getting the spotlight shined on him after outshining all others in the weekly cypher. But he already has a strong cult-like following originating from the South Bronx. Listen to how these two wordsmiths rock to Statik Selektah and…

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The Doomsday Cypher is a year-end culmination of auspicious hip-hop artists coming together to put their talent on display in the most timeless format in rap music, the cypher. The Sway In The Morning broadcast team has surveyed hundreds of artists throughout the year and handpicked the top emcees to pair their lyrical aptitude with two of the preeminent producers in the industry. First up to rock was 16 Year old Bay Area native JWalt and Pro Era’s own Nyck Caution. These two brought bars and were blessed with some crazy beats from Statik Selektah and Reazy Renegade.

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Photo by PVA Ent Our REVOLT family said it best, spitting fire bars furiously off the dome is an elite skill that few rappers possess. Each year, media legend Sway gathers talented MCs to celebrate one of hip-hop’s grittiest and purest forms—freestyling. For the 4th year, our Sway’s Universe Doomsday Cypher returns with some of the game’s hottest spitters on the rise. First up was Token, a hungry firecracker rapper with avid fans to match. Following, was GRAMMY Award winning artist, Chance the Rapper’s younger hyeeeena brother, Taylor Bennett. The legendary Pete Rock and undeniable, Big KRIT supplied beats as…

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Video by Pace Media Wrapping up our 2015 Doomsday Cypher — an epic episode — the last 2 MCs in the building. It’s artists like these two that allows us to expose the fakes. First up, is King Los. Kicking things off, he explains why “lyricists are only for the elite.” From Baltimore, to the YouTube studios in New York, watch King Los kill our Cypher with a 7-minute freestyle!! Oun-P is next. A Sway in the Morning favorite. No stranger to the show, Oun-P was here for our very first Doomsday Cypher, and 4-years later he’s back and better…

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Video by Pace Media Continuing our Doomsday Cypher today, we welcome Oswin Benjamin and Nick Grant. First up, is Oswin. It’s not about social media followers or a major co-sign. Today, we only care about talent and BARS. That’s exactly what Oswin has. Listen carefully as he spits that real. Next up, is one of Sway in the Morning favorites. Nick Grant has joined us a couple times, and each time he blew Sway away. First introduced in Atlanta, this hungry rapper will leave you wanting more.

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Video by Pace Media | Photo by YSKSK Media In Episode 1 of our 2015 Doomsday Cypher, Lantana and Nino Man kicked things off with their mean raps. In Episode 2, 3D Na’Tee blew us away while DNA spewed sick lyrics. Today, in Episode 3, Chris Rivers joins us while channeling his father’s iconic vibe. Sure to have made Big Pun proud, Chris raps over Nitti Beatz’ bouncy track for a dope 4-minute freestyle. Up next — K-Shine. You’ve seen him triumph battles, and now he’s here with us at the YouTube Studios in New York City. Straight out the…

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