On 4/20 former NBA player turned cannabis tycoon, Al Harrington calls into Sway In The Morning to talk about 10 years of his ViolaBrands in the cannabis industry. Viola is making waves in the industry by recently expanding its footprint in Canada. And today collaborating with Anwar Carrots to drop a one-of-a-kind capsule.
On Tuesday (April 20), the limited edition capsule collection was made available through Viola’s website and at an in-person pop-up shop. J.I.D serves as a model for the exclusive merchandise which includes long and short sleeve shirts, sweatpants, shorts, socks and accessories featuring airbrush graphics and designs.
“Anwar has always been vocal about his love for cannabis and expressed interest in collaborating with a brand – we felt that his appreciation for the plant and the culture as well as being a successful Black designer and entrepreneur was a perfect fit for Viola,” Viola CEO Al Harrington said in a statement. “We know his take on the 4/20 inspired apparel is going to be a huge hit.”